USPS Raising Rates Again!

As part of the USPS “Delivery for America” plan is to achieve financial sustainability and maintain service excellence. They have announced the second postal increase for 2023.

The USPS board of governors has signed off on the price increase, but still needs the PRC approval of the rates. If approved the rate case will take effect July 9, 2023. We expect to hear from the PRC in early May.

This will make the second increase in 2023. Forever Stamps will increase from $.63 to $.66 each.

Average percentage of increase:

Marketing Letters to increase 5.195%

Marketing Flats to increase 7.381%

Periodicals to increase 8.122%

Package Services to increase 5.379%


Now with the bad news out of the way. The USPS is offering postal promotion in 2023. Direct mail still is a pivotal part of a marketing strategy. Using postal promotional aids printers and mailers in using new innovative techniques to create additional touch points with recipients. In turn this drives a higher customer engagement and response rate to your mail piece. The USPS promotions are designed to increase a mailer’s brand recognition by engaging the sense creating a more memorable mail/customer experience.


Currently we are amid the Tactile, Sensory and Interactive (TSI) promotion. If approved for the TSI promotion, mailers can save 5% of their postage at the time of mailing.


For more information, please see an account manager and they will direct on what to do next.

https://postalpro.usps.com/promotions

Written by Jason Kiefer

Postal Regulatory Commission Docket ACR 2023

15 Jan, 2024
USPS filed on 12/29 their calculations for the July 2024 rate increase.

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Strategic Growth - Calev Systems Premiums & Apparel Division

07 Mar, 2023
Calev Systems, a leader in Marketing execution, is excited to announce the addition of Lance LaPrest as its Vice President of Premiums and Apparel. Lance will enhance Calev Systems' position in this growing and important vertical market. With over 30 years in the apparel and premium industry, LaPrest has extensive production experience and has set up manufacturing facilities worldwide. This network of suppliers will help Calev Systems to drive efficiency and market speed to our existing and new clients. LaPrest has also taken his production experience and led sales and business development teams to drive strategic growth and custom solutions for many industries. Over the past 15 years, as VP of Sales for UNO Uniforms, LaPrest was responsible for all production areas, sales, and revenue growth. In addition, during his 15-year tenure at UNO, LaPrest was the driving force in accomplishing two significant acquisitions that boosted sales by more than 50% and added solutions for their clients.  "Lance brings a wealth of knowledge to our current Calev Systems team, and we are delighted to have him on board," says Mark Calev, President and CEO. "As we continue to expand our service and product offerings, the premium business is synergistic with our core clientele. Lance's relationships will prove instrumental towards our business expansion and aggressive growth goals".
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